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'inexpensive clothing produced rapidly by mass-market retailers in response to the latest trends' - oxford dictionary
at remass, we believe that as the younger generation, we must look after our planet so that future generations can live on our earth. the textile industry harms our planet in ways we cannot fathom, with the world's population consuming 80 billion new pieces of clothing per year, 400% more than two decades ago.
'the responsibility to conserve natural resources and protect global ecosystems to support health and wellbeing, now and in the future' - sphera
we believe that encouraging sustainable shopping is key in allowing our population to take action in caring for the future of our planet and that the approach of shopping vintage shouldn't be an unaccessible privilege but a right. it is our mission to create a sustainable slow fashion alternative.
we re-home clothes that would otherwise end up in landfill from warehouses across the globe, and work to repurpose clothes with any defects through acts of love in the form of repair to ensure their lifespan is continued. our original designs use only end-of-the-line fabric, so even in creating new pieces, we're consciously not adding any further to the abundance of material already in circulation.
we hope to inspire others to be mindful about where their clothes come from, any individual step towards living a sustainable lifestyle is progress for the future of our planet.
founded on depop in 2018 by danielle mass in her childhood bedroom, remass is a london-based brand with the mission of promoting sustainability. remass sells both handpicked one-of-one curated vintage from around the world as well as original pieces designed in-house and handmade in london using end of the line fabrics.
we save thousands of clothes a year from landfill and keep them in circulation by updating our platforms daily with new vintage pieces - you can find us on depop, asos and vinted. shopping with us not only gets you a rare item that nobody else has but also allows you to secure the bragging rights to say ‘thanks, it’s from remass’!
in 2021, we launched our first original design, the lola, as seen on molly mae. since then, we drop timeless collections inspired by the 90s and 00s era. each collection has a limited run based on how much fabric we can source and is inspired by a different aesthetic, bringing fresh perspectives to sustainable fashion. our originals have been seen on beabadoobee, say now, olivia neill & gk barry to name a few!
the remass store opened it’s doors in november 2024. found in the heart of brick lane. our store is an experience, not just a shopping trip. yes, it is true that you can mooch around hundreds of vintage items but you can also use our free photobooth and play our free claw machine to win a free item of clothing as well as spot a friend or two wearing remass on our walls! come visit us irl 11-7pm mon-saturday or 11-6pm sunday. we love meeting you all.
most importantly, the remass girls community that wear all of our vintage and original pieces and come to our events is what makes remass, remass. from those that were buying from depop many moons ago to those who have joined us this year, the remass girls community is always expanding and we love welcoming fresh faces!
welcome to our community <3